During my bachelor I worked a lot on this competency by following numerous electives and dedicating my USE learning line towards entrepreneurship. This helped to create a lot of skill in this competency, due to this I focused less on this competency within my masters. Within my M1.1 project and the elective user experience theory and practice we looked into cost feasibility and market size, but we did not develop proper business plans.
During my FMP working with a client helped me to focus a lot more on the business aspect. In order to get the commitment I needed from colleagues and users it was important to show the value. Unfortunately due to the type of value the product delivers I was not able to measure the influence after such a short test and thus writing a business plan was not possible.
How did I develop this competency:
Final Master Project Puzzled
User Experience Theory and Practice